Music is a universal language that can spark a myriad of emotions. A single song can get people singing along, dancing, or even moved to tears. But crafting these enchanting experiences is no random act. It takes scores of dedicated professionals working together to orchestrate the next hit song – and nowhere is this dedication more evident than at Warner Music Thailand.
The music industry is an ecosystem where creativity and business intersect. For Karl Kongkham, Managing Director at Warner Music Thailand, cultural alignment is essential when he looks for new talent to join the business. Finance experts must know more than their numbers; they must have a genuine love for music. Marketers must have a taste for what artists and listeners want. Digital specialists, too, must keep up with the rhythms of evolving tools, channels and data sources.
Warner Music Thailand has always set out to build a team whose professionalism inspires the label’s artists and fans. With the help of Robert Walters, the music label has struck all the right notes, welcoming onboard many new employees from mid-level hires to senior positions in finance.
“Most of these candidates have never worked in music, but they all have the right blend of hard skills and personal attributes that make them an ideal fit for the industry. Plus, they are capable enough to step in and contribute immediately,” Karl observes.
That confidence is rooted in a strong rapport nurtured across over six years of collaboration. As Karl describes it:
Robert Walters puts in special effort to understand our industry and business needs. They’re always interested to learn how our business is faring and how they can support us better.
"On top of it all, they also frequently share insights into the labour market in Thailand. The conversations are comfortable yet productive, and it never feels like we’re being badgered for new assignments.”
Successful music businesses must adapt fast to an ever-changing business and cultural landscape to survive. Such a moment came for Warner Music Thailand during the COVID-19 pandemic. The music label leaned on Robert Walters’ support to fill critical positions amidst a challenging restructuring exercise. With time, the impact of those arrangements became loud and clear. Warner Music Thailand now finds itself in a stronger position, and the business is doing better than ever.
After weathering through many ups and downs together, Karl is optimistic about the future of its partnership with Robert Walters. “The team absolutely gets the music industry and what we need. Past experiences have shown we can always find the best person for the job from the Robert Walters shortlist, so I have full faith in them as a trusted partner for our recruitment needs.”
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