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Head of Retail

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An exciting Head of Retail (x 1 vacancy) job has just become available at one of the retail lifestyle based in Bangkok. Reporting directly to the Managing Director, this is a role for a Head of Retail, Retail Director who is a leader in their field.

Head of Retail

Salary: Competitive and based on experience

Location: Bangkok

Keywords: retail service operation, customer experience, multi-store management, staff training, sales performance, conversion rate, communication skills, Bangkok location, physical stores, performance evaluation

A leading organisation in Bangkok is seeking a Head of Retail to oversee and elevate the retail operations across multiple physical stores. This role offers you the opportunity to shape the customer journey from the moment guests enter the store until their purchase is complete, ensuring every interaction is memorable and positive. You will be responsible for driving commercial sales, maintaining exceptional service standards, and nurturing a supportive team environment. If you are passionate about delivering outstanding customer experiences and have a proven track record in multi-store retail management, this position provides a platform for you to make a significant impact.

  • Take charge of retail operations across several physical stores in Bangkok, focusing on both commercial success and service excellence.
  • Shape the customer experience by implementing best practices from greeting to closing sales, ensuring every visitor feels valued and supported.
  • Lead recruitment, training, and performance evaluation processes to build a dependable and knowledgeable team that shares your commitment to quality.

What you'll do:

As Head of Retail, you will play a pivotal role in shaping the day-to-day operations of multiple physical stores in Bangkok. Your responsibilities will centre around creating an inviting atmosphere for customers while driving commercial success through strategic sales initiatives. You will work closely with your team to ensure every aspect of the retail experience meets high standards—from greeting customers warmly to guiding them through their purchasing decisions. By recruiting and training new staff members with compassion and care, you will foster a supportive environment where employees feel empowered to grow.

  • Oversee daily retail service operations across multiple physical stores in Bangkok, ensuring consistent delivery of high-quality customer service standards.
  • Drive commercial sales by developing strategies that increase conversion rates while maintaining a pleasant and welcoming atmosphere for all customers.
  • Focus on enhancing the customer experience at every touchpoint within the store, from initial greeting through to closing sales, fostering loyalty and satisfaction.
  • Recruit new staff members with a nurturing approach, providing comprehensive training programmes that support their professional growth and integration into the team.
  • Conduct regular performance evaluations for all retail staff, offering constructive feedback and guidance to encourage continuous improvement.
  • Monitor sales performance closely, analysing data to identify trends and opportunities for further growth within each store location.
  • Collaborate with other departments to ensure seamless communication and co-operation between teams, supporting overall business objectives.
  • Implement initiatives that promote communal responsibility among staff members, encouraging shared goals and mutual support throughout the retail network.
  • Maintain compliance with company policies and industry regulations, ensuring all stores operate safely and ethically.
  • Champion a culture of empathy and understanding within your team, creating an environment where everyone feels respected and motivated.

What you bring:

The ideal candidate for Head of Retail brings extensive experience managing multi-store retail operations with a focus on both commercial outcomes and customer satisfaction. Your ability to communicate fluently in English allows you to build strong connections across diverse teams. You excel at nurturing talent through thoughtful recruitment processes and comprehensive training programmes that encourage professional growth.

  • You bring 8-15 years of proven experience working in retail environments where you have managed operations across multiple store locations.
  • Your background includes handling complex multi-store challenges with sensitivity towards both customer needs and staff well-being.
  • You possess excellent communication skills in English that allow you to connect effectively with colleagues, customers, and stakeholders alike.
  • Your empathetic nature helps create an inclusive environment where everyone feels valued regardless of their background.

What sets this company apart:

This organisation stands out as a leader in Bangkok’s retail sector due to its unwavering commitment to delivering exceptional customer experiences across all store locations. Employees enjoy flexible working opportunities that accommodate individual needs while supporting communal goals. The company invests heavily in training programmes designed to enhance both technical skills and interpersonal abilities—ensuring every team member has access to resources that promote personal growth.

What's next:

If you are ready to take your retail expertise to new heights in Bangkok’s thriving market, this is your chance—apply now!

Apply today by clicking on the link provided.

Due to the high volume of applications, our team will only be in touch if your application is shortlisted.

Robert Walters Recruitment (Thailand) Limited
Recruitment License No.: น. 1188 / 2551

Contract Type: Perm

Specialism: Sales

Focus: Sales - General

Industry: Retail

Salary: THB200000 - THB250000 per month + Performance Bonus

Workplace Type: Hybrid

Experience Level: Director

Location: Bangkok

Job Reference: QL44A5-8429B3B5

Date posted: 7 October 2026

Consultant: Chakryn Chakkrariddhikornkun

Phone number: +66 2344 4815

chakryn.chakkrariddhikornkun@robertwalters.co.th

Chakryn Chakkrariddhikornkun

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