Assistant Marketing Manager – Consumer Electronics & Lifestyle

Assistant Marketing Manager – Consumer Electronics & Lifestyle Location: Bangkok Salary: Competitive, based on experience

Join a leading global company in the consumer technology and electronics industry as an Assistant Marketing Manager. This is an exciting opportunity to lead marketing initiatives for well-known imaging products and connect with a growing community of photographers, videographers, content creators, and tech enthusiasts.

You will work across brand, digital, content, partnerships, and events, while leading a team and working closely with Sales and Product teams to drive brand awareness, engagement, and business growth.

What you'll do

• Lead and develop the marketing team to deliver impactful campaigns and initiatives
• Develop and execute 360° marketing campaigns across digital, social media, PR, events, and offline channels
• Build strong partnerships with KOLs, KOCs, photographers, videographers, creators, and industry partners
• Lead product launches, creator workshops, exhibitions, and other experiential marketing activities
• Develop engaging content and social media strategies to strengthen brand awareness and connect with the creator community
• Monitor market trends, competitor activities, and campaign performance to identify opportunities and improve ROI
• Work closely with Sales, Product Planning, and Digital teams to ensure marketing activities support business objectives
• Prepare marketing reports, performance analysis, and presentations for senior management

What you'll bring

• Bachelor’s or Master’s degree in Marketing, Business, Communications, or a related field
• 5–7 years of marketing experience, with at least 2–3 years in a team leadership or supervisory role
• Experience in Consumer Electronics, Digital Imaging, Optical, Technology, or Lifestyle industries is highly preferred
• Strong experience in 360° marketing, digital, social media, content, and events
• Good understanding of KOL/KOC and influencer marketing, as well as the creator economy
• Strong project management and analytical skills, with the ability to manage multiple projects simultaneously
• Excellent communication skills in Thai and English
• A genuine passion for technology, photography, videography, or content creation will be a strong advantage

What sets this company apart?

You will join a company that combines global technology leadership with a collaborative and people-focused culture. The organisation encourages employees to share ideas, learn from one another, and take ownership of their work.

With supportive leadership, flexible working opportunities, and ongoing learning and development, this is an environment where you can build your marketing career while working on products that inspire creators and technology enthusiasts.

Interested?

If you're an experienced marketing professional looking for a role where you can lead a team, build brands, and connect with the creator community, we'd love to hear from you.

Apply now to take the next step in your marketing career.

Due to the high volume of applications, our team will only be in touch if your application is shortlisted.

Robert Walters Recruitment (Thailand) Limited
Recruitment License No.: น. 1188 / 2551