E-Commerce Manager – Consumer

A leading organisation in Bangkok is seeking an E-Commerce Manager – Consumer to drive retail media strategy and deliver exceptional results across prominent platforms such as Shopee, Lazada, and TikTok. This role offers a unique opportunity for you to shape the future of digital commerce by developing and executing data-driven retail media and performance strategies that optimise every stage of the customer journey.

E-Commerce Manager – Consumer

Salary: 90000-120000

Location: Bangkok

A leading organisation in Bangkok is seeking an E-Commerce Manager – Consumer to drive retail media strategy and deliver exceptional results across prominent platforms such as Shopee, Lazada, and TikTok. This role offers a unique opportunity for you to shape the future of digital commerce by developing and executing data-driven retail media and performance strategies that optimise every stage of the customer journey. With a competitive salary range of 90,000–120,000 THB per month, this position provides flexibility, growth opportunities, and the chance to work with a knowledgeable team dedicated to supporting your professional development. If you are passionate about leveraging data to enhance e-commerce performance and thrive in a collaborative environment, this is the perfect role for you

What you'll do:

As an E-Commerce Manager – Consumer based in Bangkok, you will play a pivotal role in shaping the organisation’s retail media presence across major platforms such as Shopee, Lazada, and TikTok. Your day-to-day responsibilities will involve crafting innovative strategies that leverage data insights to optimise campaign performance throughout the entire customer journey. You will collaborate with various departments to ensure alignment between media activities and overall business goals while continuously monitoring results using sophisticated analytics tools. By identifying new trends and integrating cutting-edge technologies into your workflow, you will help drive sustained growth for the company’s online channels. Success in this role requires a keen understanding of digital commerce dynamics, strong interpersonal skills for building partnerships both internally and externally, and a commitment to sharing knowledge within your team.

• Develop comprehensive retail media strategies tailored to consumer behaviour across key platforms including Shopee, Lazada, and TikTok.
• Execute data-driven campaigns that maximise performance at every stage of the funnel, ensuring optimal reach and engagement.
• Collaborate closely with cross-functional teams to align media initiatives with broader business objectives and marketing plans.
• Monitor campaign effectiveness using advanced analytics tools, providing actionable insights for continuous improvement.
• Optimise budget allocation across platforms to achieve maximum return on investment while maintaining brand integrity.
• Identify emerging trends in e-commerce and retail media to inform strategic decisions and maintain competitive advantage.
• Build strong relationships with platform representatives to negotiate favourable terms and access exclusive promotional opportunities.
• Prepare detailed reports on campaign performance, presenting findings to senior stakeholders in a clear and engaging manner.
• Support the integration of new technologies or tools that enhance data analysis capabilities within the e-commerce function.
• Champion best practices in digital marketing and foster a culture of collaboration within the team.

What you bring:

To excel as an E-Commerce Manager – Consumer in Bangkok, you will bring proven expertise in managing retail media campaigns across leading platforms such as Shopee, Lazada, or TikTok. Your proficiency with analytics tools will enable you to monitor campaign effectiveness closely while extracting valuable insights for continuous improvement. You possess strong collaborative skills that allow you to work seamlessly with colleagues from diverse backgrounds—marketing, sales, IT, finance—and communicate complex information effectively through detailed reporting. Your deep understanding of consumer behaviour within digital commerce settings informs your strategic approach while your ability to identify market trends ensures adaptability. Experience negotiating with platform representatives is essential for securing optimal advertising placements. Efficient budget management is second nature to you; you are committed to ongoing professional development through training opportunities. Above all, your nurturing attitude fosters knowledge sharing within your team so everyone can grow together.

• Demonstrated experience managing retail media campaigns across Shopee, Lazada, TikTok or similar e-commerce platforms with measurable success.
• Proficiency in utilising data analytics tools to track campaign performance and extract actionable insights for optimisation.
• Strong collaborative skills enabling effective teamwork with cross-functional colleagues from marketing, sales, IT, and finance.
• Excellent communication abilities for preparing detailed reports and presenting complex information clearly to stakeholders.
• Deep understanding of consumer behaviour within digital commerce environments and how it influences media strategy.
• Ability to identify market trends quickly and adapt strategies accordingly to maintain relevance and competitiveness.
• Experience negotiating with platform representatives or vendors to secure advantageous terms for advertising placements.
• Familiarity with budget management principles ensuring efficient allocation of resources across multiple channels.
• Commitment to ongoing learning through participation in training opportunities or industry events related to e-commerce.
• A nurturing approach towards team members that encourages knowledge sharing and mutual support.

What sets this company apart:

This organisation stands out as one of Bangkok’s most respected employers within the digital commerce sector. Employees benefit from flexible working arrangements designed to promote work-life balance alongside generous compensation packages that reward expertise.

What's next:

If you are ready to take your e-commerce expertise to new heights in Bangkok’s thriving digital marketplace, this is your moment—apply now!

Apply today by clicking on the link provided below.

Due to the high volume of applications, our team will only be in touch if your application is shortlisted.

Robert Walters Recruitment (Thailand) Limited
Recruitment License No.: น. 1188 / 2551