Retail Expansion Manager

Exciting Opportunity l Retail Expasion Manager (80K - 100K THB) l If you are an expert in identifying strategic locations and are passionate about driving retail commercial growth, this opportunity could be the perfect fit for you.

Retail Expansion Manager

Salary: 80,000-100,000 THB

Location: ฺBangkok

Keywords: retail growth, location scouting, market research, financial modelling, lease negotiation, project management, data analysis, teamwork, store openings

An exciting opportunity has arisen for a Retail Expansion Manager to play a pivotal role in shaping the future of a leading global sports retailer. This position offers you the chance to drive the brand’s growth by identifying prime locations, conducting in-depth market research, and overseeing the entire process of launching new stores. With a competitive salary package and the chance to work in vibrant Bangkok, this role is perfect for someone who thrives on collaboration, enjoys working with diverse teams, and is passionate about bringing retail experiences to new communities. You will benefit from flexible working opportunities and be part of an organisation that values your expertise in data analysis, negotiation, and project management. If you are looking for a role where your skills will directly impact business success and customer satisfaction, this is your moment to shine.

• Play a key role in expanding one of the world’s most recognisable retail brands into new markets across Thailand, using your expertise to identify high-traffic areas and untapped opportunities.
• Enjoy a collaborative environment where your ability to connect with colleagues from construction, design, and store operations will ensure seamless store launches and ongoing success.
• Benefit from flexible working opportunities and a supportive team culture that encourages professional development, knowledge sharing, and personal growth.

What you'll do:

As a Retail Expansion Manager based in Bangkok, you will be at the forefront of driving the brand’s physical presence into new markets. Your day-to-day activities will involve scouting promising locations by leveraging both data-driven insights and on-the-ground observations. You will immerse yourself in market research—analysing customer preferences and competitor performance—to pinpoint where new stores can thrive. Financial acumen is essential as you build robust models forecasting sales potential and profitability before any commitments are made. Negotiation skills come into play as you engage with landlords to secure advantageous lease agreements. Project management will be central to your role as you oversee every stage of store development—from initial design concepts through construction to grand opening—ensuring everything runs smoothly within budgetary constraints. Success in this position means seamlessly collaborating with various internal teams while nurturing strong partnerships externally; your efforts will directly contribute to delivering exceptional retail experiences for customers across Thailand.

• Scout potential locations in Bangkok and beyond by analysing foot traffic patterns, demographic trends, and local market dynamics to ensure optimal site selection for new stores.
• Conduct comprehensive market research by studying customer behaviour data, competitor sales figures, and emerging retail trends to inform strategic expansion decisions.
• Develop detailed financial models that estimate expected sales volumes, operational costs, and profit margins for each prospective location prior to investment approval.
• Negotiate lease terms with property owners and landlords to secure favourable rental rates and contract conditions that align with company objectives.
• Oversee all aspects of store design, construction, and fit-out projects to guarantee timely completion within allocated budgets while maintaining brand standards.
• Collaborate closely with cross-functional teams including construction managers, designers, marketing professionals, and store staff to coordinate successful store openings.
• Monitor project progress through regular site visits and status meetings, proactively addressing any challenges or delays that may arise during the build-out phase.
• Prepare clear reports and presentations for senior management summarising site evaluations, financial projections, risk assessments, and recommendations for go/no-go decisions.
• Ensure compliance with all relevant legal regulations, health and safety requirements, and internal policies throughout the expansion process.
• Foster positive relationships with external partners such as real estate agents, contractors, suppliers, and local authorities to facilitate smooth project execution.

What you bring:

• A minimum of five years’ proven experience in retail leasing, commercial real estate management or business development within the retail sector is required for this position.
• Demonstrated ability to conduct thorough market research using both quantitative data analysis techniques and qualitative fieldwork methods is essential.
• Proficiency in building financial models that accurately forecast sales performance, cost structures, and return on investment for new retail sites is highly valued.
• Exceptional negotiation skills are necessary for securing beneficial lease agreements with property owners while maintaining positive long-term relationships.
• Strong project management capabilities are needed to coordinate multiple stakeholders across design, construction, marketing, and operations functions effectively.
• Excellent interpersonal communication skills enable you to collaborate harmoniously with colleagues from diverse backgrounds as well as external partners such as contractors or local officials.
• A keen eye for detail ensures compliance with regulatory requirements while upholding high standards of quality throughout each stage of store development.
• Experience preparing executive-level reports or presentations that distil complex information into actionable recommendations is desirable.
• Fluent in Thai and English

What's next:

If you are ready to take the next step in your career journey by helping shape the future landscape of retail in Thailand we encourage you to apply now!

Apply today by clicking on the link provided—your expertise could be exactly what this growing team needs!

Due to the high volume of applications, our team will only be in touch if your application is shortlisted.

Robert Walters Recruitment (Thailand) Limited
Recruitment License No.: น. 1188 / 2551