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EVP- Head of Marketing and Branch

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An exciting opportunity with a leading insurance provider in Bangkok! We are seeking an Executive Vice President of Marketing & Branch to drive insurance sales across banking partners and brokers. This senior role involves strategic leadership, collaboration with corporate and retail clients, and close coordination with marketing, product, and underwriting teams. Ideal for an experienced professional with strong bancassurance and marketing expertise, ready to make a real impact on business growth.

What you'll do:

As Executive Vice President of Marketing and Branch, you will play an instrumental role in driving the success of insurance product sales through close collaboration with banking partners, branch offices, brokers, and internal teams. Your day-to-day activities will involve developing robust marketing support plans based on thorough analysis of current strategies while coordinating efforts between corporate clients seeking bespoke solutions and retail customers looking for accessible products. You will be responsible for ensuring that all aspects of product design align with underwriting requirements so that offerings meet client expectations. By nurturing strong relationships with both customers and colleagues across departments—including underwriting—you will help guarantee smooth processes from initial sale through compensation follow-up. Your ability to monitor performance metrics across various channels will enable you to identify areas for enhancement while maintaining compliance with industry regulations. Ultimately, your commitment to teamwork and customer satisfaction will be central to achieving ambitious sales targets in this influential leadership position.

  • Oversee the achievement of sales targets for insurance products distributed through banking partners and associated branches, ensuring alignment with organisational goals.
  • Develop comprehensive marketing support plans by analysing current strategies and market trends to drive successful implementation of sales objectives.
  • Coordinate closely with both corporate and retail customers to facilitate effective insurance sales processes and maintain strong client relationships.
  • Collaborate with internal teams to plan product designs tailored for corporate clients, enabling successful distribution to retail customers via underwriting channels.
  • Provide attentive customer service by managing internal communications between underwriting departments and following up on compensation matters for clients.
  • Monitor performance metrics across all branches and broker networks to identify opportunities for improvement and ensure consistent delivery of high-quality services.
  • Support cross-functional initiatives by working alongside product development, sales, and underwriting teams to enhance overall operational efficiency.
  • Ensure compliance with regulatory requirements related to insurance products and maintain up-to-date knowledge of industry standards.
  • Foster a culture of collaboration by encouraging open communication among team members at all levels within the organisation.
  • Act as a trusted advisor to senior management by providing insights on market developments, customer needs, and potential areas for business growth.

What you bring:

To excel as Executive Vice President of Marketing and Branch, you will bring extensive experience from the insurance or financial services industry—particularly in roles focused on bank assurance distribution models. Your background should include designing impactful marketing campaigns that resonate with both corporate entities seeking tailored solutions as well as individual retail customers. A natural collaborator who thrives when working alongside multidisciplinary teams such as underwriting or product development units, you understand how each function contributes toward achieving collective goals. Your analytical mindset enables you to interpret complex data sets while your empathetic communication style ensures everyone remains informed throughout project lifecycles. Above all else, your dedication to providing responsive customer care sets you apart as someone who genuinely values long-term relationships over short-term gains. With these qualities combined with an unwavering commitment to compliance standards within Thailand’s regulatory landscape—you are ideally positioned for success in this senior leadership role.

  • Demonstrated expertise in bank assurance practices with a deep understanding of how financial institutions distribute insurance products effectively.
  • Proven track record in developing and executing successful marketing strategies within the insurance or financial services sector.
  • Exceptional interpersonal skills that enable you to build trust-based relationships with both corporate clients and retail customers alike.
  • Strong analytical abilities allowing you to assess market trends, evaluate performance data, and recommend actionable improvements.
  • Experience coordinating cross-functional projects involving product design, underwriting processes, sales teams, and customer service functions.
  • Outstanding communication skills—both written and verbal—that facilitate clear information sharing among stakeholders at all levels.
  • A collaborative approach that fosters teamwork within diverse groups while maintaining focus on shared objectives.
  • Commitment to delivering excellent customer care by proactively addressing client needs throughout the entire sales cycle.
  • Up-to-date knowledge of regulatory requirements governing insurance products distributed via banks or brokers in Thailand.
  • Ability to provide thoughtful guidance to senior management based on market insights gained through ongoing research.

What sets this company apart:

This organisation stands out as one of Thailand’s most respected names in the insurance sector—renowned for its commitment to excellence across every aspect of its operations. Employees benefit from a culture rooted in mutual respect where collaboration is not just encouraged but celebrated at every level. The company places significant emphasis on professional development by offering access to training programmes designed specifically for those eager to expand their skillsets within financial services. Flexible working opportunities are available so that team members can achieve an optimal work-life balance without compromising on productivity or personal well being. Furthermore, the leadership team is dedicated to fostering an inclusive environment where everyone’s contributions are recognised—making it an ideal place for individuals who value teamwork as much as they do individual achievement. By joining this forward-thinking organisation you’ll have the chance not only to advance your own career but also contribute meaningfully toward shaping the future direction of Thailand’s insurance industry.

What's next:

If you are ready to take your career in insurance marketing leadership to new heights while making a real difference within a supportive team environment—this is your moment!

Apply today by clicking on the link provided; seize this exciting opportunity before it passes you by.

Due to the high volume of applications, our team will only be in touch if your application is shortlisted.

Robert Walters Recruitment (Thailand) Limited
Recruitment License No.: น. 1188 / 2551

Contract Type: Perm

Specialism: Banking & Financial Services

Focus: Insurance

Industry: Insurance

Salary: THB200000 - THB250000 per month + Car allowance 20,000 THB/month

Workplace Type: On-site

Experience Level: Director

Language: English - Professional Working

Location: Bangkok

Job Reference: IK6CXL-A010646D

Date posted: 20 August 2025

Consultant: Chudanun Wattanayam