Senior Marketing Executive - Fintech

Keywords: strategic business development, cross-functional teamwork, partner relationships, fintech marketing, campaign management, analytical skills, project management.

1 x Vacancy as a Senior Marketing Executive to join their thriving team in Bangkok, Thailand. This is an exceptional opportunity for you to play a pivotal role in shaping the company’s marketing direction within the fast-evolving fintech sector.

What you'll do:

As a Senior Marketing Executive, you will immerse yourself in a dynamic environment where your ability to connect teams and drive results will be highly valued. Your day-to-day activities will involve collaborating closely with colleagues from various departments to bring innovative campaigns to life - whether through co-branded initiatives or influencer-led projects. You will be entrusted with analysing campaign outcomes using robust data analytics tools, ensuring that each project delivers measurable value. Your bilingual proficiency will enable you to bridge communication gaps between Thai- and English-speaking stakeholders while maintaining clear messaging across all channels. By nurturing relationships with partners and agencies, you will help strengthen the company’s network within the fintech ecosystem. Your willingness to support both routine administrative duties and spontaneous requests will make you an indispensable part of the team. Success in this role means not only executing effective marketing strategies but also contributing positively to an inclusive workplace culture where everyone’s input is appreciated.

• Develop and implement comprehensive business development strategies that align closely with overall marketing objectives to support organisational growth.
• Lead the end-to-end setup, planning, and execution of co-branded campaigns as well as KOL/KOC projects and partner activations to enhance brand visibility.
• Coordinate seamlessly with cross-functional teams such as product development, compliance, and design to ensure campaign success and alignment with company standards.
• Analyse performance metrics from various campaigns using data-driven insights to optimise future marketing efforts for greater impact.
• Support translation needs by providing accurate Thai–English/English–Thai translations for campaign content, materials, and communications with partners.
• Cultivate and maintain strong relationships with partners, agencies, and internal stakeholders to foster trust and effective collaboration.
• Assist the marketing team with daily administrative tasks as well as ad-hoc assignments to ensure smooth operations within the department.
• Contribute to brainstorming sessions by sharing creative ideas that can be transformed into actionable marketing strategies.
• Monitor industry trends within fintech and digital platforms to inform campaign planning and keep the company ahead of market developments.

What you bring:

To excel as a Senior Marketing Executive, your background should reflect proven experience in developing successful business strategies within either the financial services or technology sectors. Your fluency in both Thai and English will be essential for managing communications across diverse audiences while upholding clarity in all campaign materials. You bring not only technical know-how but also emotional intelligence—enabling you to empathise with colleagues’ perspectives during cross-team collaborations. Your track record demonstrates reliability when handling multiple projects simultaneously; this dependability makes others feel confident entrusting you with critical assignments. A genuine enthusiasm for learning about emerging trends in fintech ensures that your contributions remain relevant amid rapid industry changes. Above all else, your considerate nature fosters trust among peers while reinforcing the commitment to an inclusive workplace where every voice matters.

• A bachelor’s degree in marketing, finance, business administration, economics or a related discipline provides you with a solid academic foundation for this multifaceted role.
• Between four to six years of hands-on experience in business development, marketing strategy or campaign management equips you with practical expertise needed for success.
• Your analytical mindset allows you to interpret complex performance metrics effectively so that future campaigns can be optimised based on real insights.
• Proficiency in both Thai and English—written as well as spoken—enables seamless communication across multicultural teams and external partners.
• Demonstrated project management skills ensure that multiple concurrent initiatives are delivered on time without compromising quality or attention to detail.
• Experience working within fintech or digital platform environments gives you valuable context for understanding industry-specific challenges and opportunities.
• A collaborative approach helps you build rapport quickly with colleagues from different backgrounds while fostering an atmosphere of mutual respect.
• Strong interpersonal abilities allow you to nurture long-term relationships with partners, agencies, and internal stakeholders alike.
• Adaptability ensures that you remain responsive when priorities shift or new tasks arise unexpectedly within a startup setting.

What sets this company apart:

Our client stands out as one of the most forward-thinking organisations within Southeast Asia’s fintech landscape. The company is deeply committed to creating an environment where employees feel supported at every stage of their professional journey—from onboarding through ongoing development programmes designed around individual growth goals. With a focus on flexibility in work arrangements alongside generous training opportunities tailored toward skill enhancement. Our client empowers its people not just to perform but also to flourish personally and professionally. The leadership team prioritises open dialogue across all levels of the organisation; this transparency builds trust while encouraging everyone’s participation in decision-making processes. Employees benefit from being part of a truly inclusive community where diversity is celebrated—and where under-represented voices are actively encouraged to share their perspectives. Whether collaborating on major campaigns or engaging in informal knowledge-sharing sessions among colleagues, staff members consistently describe company as a place where teamwork thrives thanks to mutual respect and shared ambition for excellence within fintech innovation.

What's next:

If you are ready to take your marketing career further by joining an inclusive team at the forefront of fintech transformation in Thailand, this is your moment!

Apply today by clicking on the link provided—your next exciting chapter awaits with us.

Due to the high volume of applications, our team will only be in touch if your application is shortlisted.

Robert Walters Recruitment (Thailand) Limited
Recruitment License No.: น. 1188 / 2551