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Head of Sales - Food Service

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Head of Sales - Food Service Salary: Competitive and based on experience Location: Bangkok Keywords: Food Service, QSR, Horeca, Sales Growth, Brand Presence, Business Development, Key Account Management, Brand Collaboration, Brand Licensing, Food, FMCG

Our client is seeking a dynamic and experienced Head of Sales for their Food Service division. This role is based in the vibrant city of Bangkok and offers an exciting opportunity to lead and develop a food service strategy that drives new business growth. The successful candidate will have the chance to work with both existing and prospective customers, focusing on driving sales growth and brand presence in key food service channels. This role requires an individual with a proactive, results-driven approach, excellent analytical skills, and strong negotiation abilities.

  • Lead the development of a food service channel strategy, including factories, wholesale stores, QSR, and HORECA.
  • Drive sales growth and enhance brand presence in key food service channels.
  • Collaborate closely with cross-functional teams to execute campaigns and achieve sales targets.
  • Lead and manage the team effectively.

What You’ll Do:

  • Develop and lead the food service strategy to drive business growth.
  • Boost sales and brand presence across key food service channels, including QSR, CVS, licensing, factory, HORECA and Food Service wholesalers/distributors.
  • Identify opportunities through new menu innovations (LTOs & permanent).
  • Manage P&L and budgets for sustainable profitability.
  • Analyze market trends and consumer behavior to launch new products.
  • Align product offerings with brand strategy.
  • Build strong partnerships to maximize business opportunities.
  • Expand Route-to-Market to reach more food service operators & wholesalers.
  • Drive impactful trade & consumer campaigns.
  • Work with cross-functional teams to execute strategies.

What You Bring:

  • 8-10 years in business development or key account management in food service.
  • Strong knowledge of food service channels.
  • Sharp analytical skills to identify trends and opportunities.
  • Entrepreneurial mindset with a results-driven approach.
  • Strong negotiation & relationship management skills.
  • Ability to thrive in a fast-paced, dynamic environment.
  • Flexible with travel and work location.
  • Must own a car for business operations.

What sets this company apart:

Our client is a leading player in the food and beverage industry, known for their commitment to quality and innovation. They offer an inclusive work environment that values diversity and fosters professional growth. Their dynamic team is dedicated to achieving excellence and driving success in the industry. This is an exciting opportunity to join a company that is not only committed to its customers but also provides its employees with a platform to learn, grow, and make a difference.

What's next:

Ready to take your career to the next level with this exciting Head of Sales - Food Service role? Don't wait!

Apply today by clicking on the link! We look forward to receiving your application.

Due to the high volume of applications, our team will only be in touch if your application is shortlisted.

Robert Walters Recruitment (Thailand) Limited
Recruitment License No.: น. 1188 / 2551

Contract Type: FULL_TIME

Specialism: Sales

Focus: Sales - Product

Industry: FMCG

Salary: THB180000 - THB200000 per month + Allowance + Bonus

Workplace Type: On-site

Experience Level: Senior Management

Location: Bangkok

Job Reference: RYUN6Z-2BED61ED

Date posted: 2 April 2025

Consultant: Sutthida Kronglarpcharoen

Phone number: +66 2 344 4833

sutthida.kronglarpcharoen@robertwalters.co.th

Sutthida Kronglarpcharoen

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