General Manager - Lifestyle Retail

A fantastic opportunity has become available for General Manager - Lifestyle Retail. Our client is looking for a highly experienced professional with a strong background in retail operation to join their team. Expat is welcome with the full supoort of work permit and visa. Do not miss the opportunity to joun fast-moving organization!

General Manager - Lifestyle Retail

Salary: 100,000-160,000 THB

Location: Bangkok

Keywords: retail operations, store management, inventory control, staff development, profit and loss management, stakeholder engagement, English fluency, expatriate opportunity, team collaboration, adaptability

An exciting opportunity has arisen for a talented General Manager to oversee the end-to-end operations of a thriving lifestyle retail business in Bangkok. This role offers you the chance to take full responsibility for multiple stores, ensuring seamless daily operations, effective inventory management, and comprehensive staff training. You will play a pivotal part in shaping the customer experience and driving commercial success, all while working within a supportive and inclusive environment that values your expertise. With a competitive salary range of 100,000-160,000 THB per month and openness to expatriate candidates with relevant retail experience, this position is perfect for someone who thrives in an energetic setting and enjoys collaborating with diverse stakeholders. If you are fluent in English and ready to make a significant impact on a growing retail network, this could be your next career move.

• Take charge of all aspects of store operations across multiple locations, including inventory oversight, staff development, and financial performance management.
• Enjoy the flexibility to implement your ideas and adapt quickly in a vibrant retail environment that welcomes both local and expatriate professionals.
• Benefit from a highly competitive salary package while working in one of Asia’s most dynamic cities, with opportunities for professional growth and personal fulfilment.

What you'll do:

As General Manager Lifestyle Retail, you will be entrusted with overseeing every facet of store operations across several locations in Bangkok. Your day-to-day responsibilities will involve guiding teams through effective training programmes, managing inventory systems for optimal stock control, analysing financial reports to drive profitability, and building lasting relationships with key stakeholders. You will have the autonomy to shape operational strategies that respond quickly to market trends while ensuring compliance with all relevant standards. Success in this role means creating an environment where staff feel supported and customers enjoy outstanding service—ultimately contributing to the ongoing growth of the retail network.

• Oversee the complete operational management of all lifestyle retail stores, ensuring each location meets high standards of service and efficiency.
• Develop and implement robust inventory control processes to optimise stock levels and minimise losses across all outlets.
• Lead, mentor, and train store teams to deliver exceptional customer experiences while fostering a culture of continuous learning and support.
• Monitor profit and loss statements for each store, identifying areas for improvement and implementing strategies to maximise profitability.
• Collaborate closely with internal departments and external partners to ensure smooth coordination of marketing campaigns, product launches, and promotional activities.
• Engage regularly with multiple stakeholders—including suppliers, landlords, and corporate partners—to build strong relationships that benefit the business.
• Adapt swiftly to changing market conditions by adjusting operational strategies as needed to maintain competitiveness.
• Ensure compliance with company policies as well as local regulations regarding health, safety, and employment standards.
• Analyse sales data and customer feedback to inform decision-making around merchandising, staffing levels, and service enhancements.
• Champion an inclusive workplace culture where every team member feels valued and motivated to contribute their best.

What you bring:

To excel as General Manager Lifestyle Retail, you will bring substantial hands-on experience running multi-location stores within the lifestyle or broader retail sector. Your background should include direct responsibility for profit-and-loss outcomes as well as proven expertise in optimising inventory processes. You will be adept at nurturing talent through thoughtful training programmes while also being comfortable navigating complex stakeholder relationships. Fluency in English is vital given the multicultural nature of the team and clientele. Your ability to remain adaptable under pressure—while always prioritising collaboration—will set you apart. Candidates who have worked internationally or managed expatriate assignments are especially encouraged to apply.

• Demonstrated experience managing multi-site retail operations with accountability for P&L performance over several locations.
• Proven ability to develop efficient inventory management systems that reduce waste and improve product availability.
• Fluency in English is essential for effective communication with diverse teams and international stakeholders.
• Track record of designing and delivering impactful staff training initiatives that enhance team skills and morale.
• Experience engaging constructively with multiple stakeholders such as suppliers, landlords, or business partners within a retail context.
• Capacity to adapt quickly in fast-changing environments while maintaining focus on operational excellence.
• Strong interpersonal skills that foster collaboration among team members from varied backgrounds.
• A flexible approach that allows you to adjust priorities based on evolving business needs or market shifts.
• Previous exposure to lifestyle or fashion retail sectors is highly desirable but not mandatory.
• Openness to expatriate candidates who bring relevant international experience in retail operations.

What's next:

If you are ready to take your career in lifestyle retail management to new heights in Bangkok’s vibrant marketplace, this is your moment!

Apply today by clicking on the link provided—your next rewarding opportunity awaits.

Due to the high volume of applications, our team will only be in touch if your application is shortlisted.

Robert Walters Recruitment (Thailand) Limited
Recruitment License No.: น. 1188 / 2551