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Channel Development Manager - Traditional Trade

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Channel Development Manager - Traditional Trade Salary: Competitive and based on experience Location: Bangkok Keywords: Trade Marketing, Channel Development, Traditional Trade, FMCG

Join our client in Bangkok as a Trade Marketing Assistant Manager for Channel Development in the Traditional Trade sector. This exciting role involves crafting channel strategies, analyzing pricing and promotions, and monitoring market competitors. You'll play a key role in brand growth and work closely with the sales team to boost profits and sales.

Why You'll Love This Role:

  • Work in dynamic Bangkok.
  • Help grow brands and profits with strategic planning.
  • Collaborate with a supportive sales team.

What you'll do:

  • Develop channel strategies using the 4P’s framework.
  • Understand consumer behavior to optimize channel profitability.
  • Support business reviews and joint business planning with customers.
  • Analyze channel performance and recommend monthly action plans.
  • Monitor pricing, distribution, and competitor activities.
  • Manage account conflicts and oversee transition plans.
  • Ensure trade spending and pricing align with guidelines.

What you bring:

  • Bachelor’s degree in Business Administration or related fields.
  • 5+ years of experience in Trade Marketing or Channel Development in FMCG.
  • Skilled in data analysis, promotion planning, and evaluation.
  • Experience with POS & Consumer Panel data platforms is a plus.
  • Strong leadership, interpersonal, and communication skills.
  • Fluent in English with strong presentation abilities.

What sets this company apart:

Our client is a market leader known for excellence and a supportive environment. They offer growth opportunities and foster a collaborative, innovative team culture.

What's next:

Apply now by clicking the link provided. We look forward to your application!

Due to the high volume of applications, our team will only be in touch if your application is shortlisted.

Robert Walters Recruitment (Thailand) Limited
Recruitment License No.: น. 1188 / 2551

Contract Type: FULL_TIME

Specialism: Sales

Focus: Channel Management

Industry: FMCG

Salary: THB80000 - THB100000 per month + Bonus + Hybrid working

Workplace Type: Hybrid

Experience Level: Mid Management

Location: Bangkok Province

Job Reference: R46VN7-FCE08454

Date posted: 28 January 2025

Consultant: Sutthida Kronglarpcharoen

Phone number: +66 2 344 4833

sutthida.kronglarpcharoen@robertwalters.co.th

Sutthida Kronglarpcharoen

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