Trade Marketing Manager (FMCG)
Salary THB100000 - THB150000 per month + Bonus + Other allowance
Location Bangkok ProvinceFULL_TIME
Consultant Salukjit Yenprasit
Job Ref 1828390/001
Date posted 18 July 2022bangkok sales/channel-management 2022-07-18 2022-09-16 marketing Bangkok TH THB 100000 150000 150000 MONTH Robert Walters https://www.robertwalters.co.th https://www.robertwalters.co.th/content/dam/robert-walters/global/images/logos/web-logos/square-logo.png
An exciting Trade Marketing Manager (FMCG) (x 1 vacancy) job has just become available at one of the top FMCG based in Bangkok. Reporting directly to the Strategic Demand Leader, this is a role for a Trade Marketing who is a leader in their field.
About the Trade Marketing Manager (FMCG) Role:
This position is responsible for developing trade marketing strategy, directing, coaching and following up with trade marketing team members in developing and executing category/channel strategies and trade marketing activities in order to support brand and sales to achieve sales targets, and outstanding in-store presence. The role offer competitive base salary with bonus with allowance.
- Develop overall trade marketing year plan which aligns with brand strategy in order to achieve operating plan targets and communicate the plan to trade marketing team to develop activity plans by category
- Develop channel strategies, promotion/pricing strategy, and distribution strategy for modern trade channel/ general trade and specialist trade channel
- Co-ordinate with marketing, sales, customer service, sales planning, factory and other functions regarding activities/new product launch and promotion alignment
- Monitor trade marketing team effectiveness by ensuring on-time delivery of activities/materials as planned
- Ensuring complete/on-time communication and tool provision to sales team on activity deployment
- Providing advice on display/ POSM/activity design and development
- Reviewing category / brand data analysis and presentation before visiting customers
To succeed in the Trade Marketing Manager, you will need to have an ability to work effectively and cooperatively with other account managers.
- More than five years experience in sales or marketing in FMCG industry with strong background in trade marketing both modern trade and general trade
- Bachelor’s degree in marketing, business administration or any related field
- Fluent communication in both Thai and English
- Good communication skills, interpersonal skills and presentation skills
- Strong commercial understanding of business issues/opportunities
- Strong understanding of sales and marketing strategy and planning issues
- Strong analytical skills with ability to develop strategies, tactics and measurable implementation
This leading FMCG company has an outstanding reputation in its markets. The business succeeds on the speed of innovation and there are great opportunities to progress in the dynamic company.
If you have a successful track record of trade marketing and enjoy working with team environment, you can take your career forward with this exciting Trade Marketing Manager role.
Due to the high volume of applications, our team will only be in touch if your application is shortlisted.
Robert Walters Recruitment (Thailand) Limited
Recruitment License No.: น. 1188 / 2551
Get in touch
+66 (0) 2 344 4851
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