Trade Marketing Manager
Salary Attractive Package
Location Bangkok ProvinceFULL_TIME
Consultant Phuwadol Sritippho
Date posted 20 August 2018 2018-08-202018-10-19 fmcg 1 South Sathorn Road, Thungmahamek Sathorn Bangkok 10120 Robert Walters Thailand
A leading FMCG is looking for Trade Marketing Manager to drive brand & product development and support the business vision of the company.
About the Trade Marketing Manager Role:
As the Trade Marketing Manager, you will be responsible to deliver trade channel strategic plan to achieve fiscal sales and distribution target.
- Synchronise brand strategy and formulate trade channel strategic plan covering MT and as well as monitoring distributor execution plan to achieve fiscal sales and distribution target
- Digest trade channel strategic plan, covering target allocation, promotion planning, and budget spending, with close collaboration with distributor sales team (in consistency with consumer marketing plan)
- Monitor competitor’s in-store activities and pricing promotion in order to develop prompt defensive plan to prevent sales decline
- Plan and execute the new product launch including product pipeline
- Analyse ROI, including pre-evaluation and post-evaluation by working closely all cross function team
To succeed in the Trade Marketing Manager role, you will need to have an ability to work effectively and cooperatively with other account managers.
- Bachelor's degree in Marketing/Business or related field; Master's degree is a plus
- At least five years' experiences in trade marketing or marketing fields; FMCG business will be an advantage
- Fluent in English communication
- Sales & Key Account Manager background are preferable
- Strong Negotiation and leadership skills
- Proactive and team base working
- Used to interpreting data and driving value adding insights
- Decision making oriented and able to quickly react to changing environment
- Able to communicate at different organisation levels
This company needs no introduction and offers a great working environment. The culture is demanding but if you are confident and have a can-do attitude the potential reward are significant.
If you are driven, determined and want to take the next step in your career, this is the role for you.
Apply now for this great opportunity.