Country Manager – OTA/Hospitality App

Keywords: team management, start-up mindset, hospitality experience, HORECA channel knowledge, Bangkok location, flexible working opportunities

Country Manager – Online Travel Agency / Hospitality

Salary: THB 100,000–160,000
Location: Bangkok

An exciting opportunity has arisen for a Country Manager to join a rapidly expanding organisation in Bangkok, specialising in the online travel agency and hospitality sectors. This role suits an experienced leader from a hospitality or HORECA background who thrives in a start-up environment and is passionate about building high-performing teams.

What You’ll Do

As Country Manager – Online Travel Agency / Hospitality, you will play a key role in developing the company’s presence in Thailand. You’ll lead operations, craft market strategies, and build partnerships that drive long-term growth. Your leadership will inspire teams to deliver excellence while maintaining the agility and innovation that define a start-up culture.

You will:

• Oversee all aspects of country operations, ensuring alignment with company goals and day-to-day efficiency.

• Develop and execute strategic plans tailored to the Thai market to maximise revenue across HORECA and hospitality channels.

• Lead, coach, and develop a diverse team in a collaborative and inclusive environment.

• Partner with regional stakeholders to ensure consistent brand and operational standards.

• Monitor market and competitor trends to identify new business opportunities.

• Build and maintain strong relationships with key clients, suppliers, and industry partners.

• Ensure compliance with local regulations while upholding service quality and operational integrity.

• Analyse financial and performance data to guide decision-making and business improvement.

• Promote innovation, adaptability, and open communication across teams.

What You Bring

The ideal candidate will combine strong commercial acumen with empathetic, people-centred leadership. You’re someone who understands both business strategy and human motivation, thriving in environments that demand agility and collaboration.

• Proven experience in hospitality or HORECA channels, ideally at management level.
• Strong team leadership record with a focus on mentorship and empowerment.
• Experience working in start-up or fast-growth environments, with adaptability and solution-oriented thinking.
• Deep understanding of the Bangkok market and related industry regulations.
• Strong communication and interpersonal skills, both internally and externally.
• Strategic and analytical mindset with sound financial awareness.
• Commitment to inclusivity, teamwork, and fostering a positive culture.
• Fluency in English; Thai language proficiency is an advantage.

Why Join This Company

This organisation stands out for its culture of collaboration, inclusivity, and personal growth. You’ll enjoy flexible working arrangements and ongoing professional development opportunities. Leadership is supportive and accessible, empowering every team member to contribute meaningfully.

With ambitious plans for regional expansion across Southeast Asia, this is an exciting time to join a business where your expertise and leadership will directly shape its future.

What’s Next

If this sounds like the right next step for you, apply today!

Due to the high volume of applications, our team will only be in touch if your application is shortlisted.

Robert Walters Recruitment (Thailand) Limited
Recruitment License No.: น. 1188 / 2551