Head of Marketing- Retail

Keywords: collaborative, storytelling, brand management, digital marketing, influencer engagement, creative direction, premium campaigns, fashion industry, lifestyle sector, accessories market

Head of Marketing – Retail
Salary: 100,000–130,000 THB/month
Location: Bangkok

A leading retail organisation in Bangkok is seeking a Head of Marketing to elevate brand presence across the fashion, lifestyle, and accessories sectors. This is an exciting opportunity for a creative, strategic leader passionate about storytelling, digital innovation, and premium brand experiences.

You’ll drive integrated marketing campaigns, lead creative direction, and leverage influencer partnerships to connect with consumers and strengthen brand equity. The ideal candidate thrives in a collaborative environment, blending vision with execution to deliver meaningful results.

Key Responsibilities:

• Develop and execute strategic marketing plans across fashion and lifestyle categories

• Lead brand storytelling, digital marketing, and influencer engagement initiatives

• Collaborate cross-functionally with sales, design, and merchandising teams

• Manage budgets and analyse performance to maximise ROI

• Guide and mentor a growing team of marketing professionals

Requirements:

• Proven experience in marketing, brand, or creative leadership within fashion/lifestyle sectors

• Strong storytelling and campaign execution skills

• Expertise in digital marketing, influencer strategy, and analytics

• Collaborative, hands-on leadership style with excellent communication skills

• Fluent in English

Why Join:
Join one of Bangkok’s most respected retail leaders—valuing creativity, teamwork, and personal growth. Enjoy flexible work, professional development, and the chance to shape premium campaigns that inspire.

Apply now to lead, create, and make an impact in the world of fashion and lifestyle marketing!

Due to the high volume of applications, our team will only be in touch if your application is shortlisted.

Robert Walters Recruitment (Thailand) Limited
Recruitment License No.: น. 1188 / 2551