An exciting opportunity has arisen for a seasoned Marketing Manager with a focus on Nutrition. This role is based in the vibrant city of Bangkok, within a globally recognised organisation that contributes significantly to Thailand's economy, society and environment. The successful candidate will play a pivotal role in unlocking the power of food to enhance quality of life for everyone, today and for generations to come.
- Contribute to enhancing quality of life through nutrition
- Work within a globally recognised organisation
What you'll do:
As a Marketing Manager specialising in Nutrition, your day-to-day responsibilities will involve identifying target consumers, developing deep insights into healthcare professionals and consumers, and ensuring that the brand contributes positively to various impact areas. You'll be leading partnerships with medical societies and associations while managing the development and execution of robust brand plans. Understanding the business impact and prioritising investments will also fall under your purview. Additionally, you'll be tasked with developing, updating, and implementing a digital strategy for the brand while overseeing tracking, performance measurement, and benchmarking.
- Identify target consumers using attractiveness and ability to win analysis.
- Develop in-depth insights on target healthcare professionals and consumers.
- Ensure the brand contributes to impact areas such as individuals & families, communities, and the planet.
- Lead partnerships with medical societies and associations.
- Manage the development and execution of strong brand plans.
- Understand business impact and prioritize investment of the brands.
- Develop, update and implement digital strategy for the brand.
- Oversee tracking, performance measurement and benchmarking to ensure achievement of brand purpose.
What you bring:
As an experienced Marketing Manager specialising in Nutrition, you bring a scientific background coupled with medical marketing experience. Your supervisory skills have been honed over at least two years in a leadership position. You possess a full understanding of key drivers of brand/product P&L along with solid experience in launching new products or brands. Your strong understanding of market research and insight allows you to leverage these into brand development strategies. Your project management skills are at a senior level, complemented by your solid understanding of digital marketing. Leading teams of experts is second nature to you.
- Scientific background with Medical marketing experience.
- Minimum 2 years experience in supervisor position.
- Full understanding of key drivers of brand/product P&L.
- Solid experience in new product/brand launches or renovations.
- Strong understanding of market research and insight.
- Project management skills at Senior I2L Project Manager level.
- Solid understanding of digital marketing.
- Experience in leading a team of experts.
What sets this company apart:
This globally recognised organisation is not just about business; it's about contributing positively to Thailand's economy, society, and environment. They believe in unlocking the power of food to enhance the quality of life for everyone, today and for generations to come. They are committed to creating an inclusive work environment that respects diversity and individuality while fostering teamwork and collaboration.
What's next:
Ready to take your career to the next level with this exciting opportunity?
Apply Today by clicking on the link!
Keywords: Marketing, Manager, Nutrition, Healthcare Professional, Brand Development, Digital Strategy
Due to the high volume of applications, our team will only be in touch if your application is shortlisted.
Robert Walters Recruitment (Thailand) Limited
Recruitment License No.: น. 1188 / 2551
