An exciting Head of Marketing (QSR) (x 1 vacancy) job has just become available at one of the QSR Food based in Bangkok. Reporting directly to the Head of Business this is a role for a Senior Marketing Manager, Marketing Director who is a leader in their field
Head of Marketing (Quick Service Restaurant)
Salary: Competitive and based on experience
Location: Bangkok
Keywords: Marketing, Strategy, Branding, Communication, Product Marketing, New Product Development
Our client is seeking a dynamic and experienced Head of Marketing for their Quick Service Restaurant division. This role will be responsible for both short and long-term marketing strategies, local store marketing, branding, communication, product marketing, and new product development. The successful candidate will have the opportunity to shape the future of one of the most popular quick service restaurant brands in Bangkok.
- Lead short and long-term marketing strategies
- Oversee local store marketing, branding, and communication efforts
- Drive product marketing and new product development
What you'll do:
As the Head of Marketing for our Quick Service Restaurant division, you will play a pivotal role in shaping the future of our brand. Your primary responsibilities will include developing short and long-term marketing strategies, overseeing local store marketing efforts, managing branding and communication initiatives, as well as driving product marketing and new product development. You will work closely with various teams to ensure that all marketing efforts are aligned with our brand's identity and message. Your strategic thinking, leadership skills, and passion for the food industry will be key in driving our brand forward.
- Develop and implement comprehensive marketing strategies to increase brand visibility and market share
- Manage all aspects of product marketing including product launch management, sales training, presentations, sales tools, competitive analysis and general sales support
- Collaborate with cross-functional teams to guide the direction of new product development
- Monitor industry trends and competitor activities to identify opportunities and key issues
- Oversee the creation of marketing materials and brand strategy
- Ensure all marketing initiatives align with the brand's identity and message
What you bring:
The ideal candidate for this Head of Marketing role will bring a wealth of experience from the Quick Service Restaurant or Food & Beverage industry. You should have a strong understanding of different marketing techniques and platforms, as well as excellent leadership abilities. Your ability to think strategically and analytically will be crucial in this role. Furthermore, your outstanding communication skills will enable you to effectively collaborate with various teams within our organisation. Experience with new product development is also highly desirable.
- Proven experience in a similar role within the Quick Service Restaurant or Food & Beverage industry
- Strong knowledge of different marketing techniques and platforms
- Excellent leadership and organisational skills
- Ability to think strategically and analytically
- Outstanding communication and interpersonal skills
- Experience with new product development
What sets this company apart:
Our client is a leading player in the Quick Service Restaurant industry. They are known for their commitment to quality, innovation, and customer satisfaction. They offer a vibrant working environment where creativity is encouraged, hard work is rewarded, and career growth is a reality. They believe in fostering an inclusive workplace where every team member feels valued for their unique contributions.
What's next:
Ready to take your marketing career to the next level? Don't miss this exciting opportunity!
Apply today by clicking on the link. We can't wait to hear from you!
Due to the high volume of applications, our team will only be in touch if your application is shortlisted.
Robert Walters Recruitment (Thailand) Limited
Recruitment License No.: น. 1188 / 2551
