Product and Retail Marketing Manager
Salary Attractive Benefits
Location Bangkok Province
Consultant Charlotte Jacobs
Date posted 27 March 20181 South Sathorn Road, Thungmahamek Sathorn Bangkok 10120 Robert Walters Thailand
A new Product and Retail Marketing Manager role has just become available at one of the biggest international cosmetics companies in Thailand. This position reports directly to the Brand General Manager and has to look after 2 well-known brands.
About the Product and Retail Marketing Manager Role:
As the Product and Retail Marketing Manager you will need to provide marketing direction and execution support across all product categories.
- Coordinate product marketing calendar, strategies and initiatives to local needs, while protecting brand equity and ensuring execution excellence
- Track and evaluate the performance of respective products/categories, provides recommendations and works with team and regional to set objectives for respective category growth
- Analyse sell-in/through information, market feedback and competitor information on an ongoing basis to brand and regional
- Work closely on topics with all relevant cross-functional teams: PR, forecasting, VM, store design, online, and education
- Estimate and control budget to optimise maximum ROI as well as ensure operational budgeting process
- Oversee brands’ digital marketing, social media, CRM, CI and paid media activities to create a consumer focused and consistent brand experience
- Lead digital/traditional media strategy development in line with regional direction
To succeed in the role of Product and Retail Marketing Manager you will need to have a passion for cosmetics and have a good understanding of the retail industry.
- Bachelor's or Master's degree in Marketing, Business Administration or related field
- Five to eight years of experience in developing marketing strategies, preferably from retail industry
- Strong management, analytic and presentation skills
- Great command of English
This international retail company is the leader in their field and possesses a wide portfolio of international cosmetic and perfume brands.
They continuously are looking for strong talent to join their team to let the company grow. Great career opportunities await the right candidate.
Apply today to discuss this opportunity.