Marketing Manager - Education

Brand and Marketing Manager – Education Sector Salary: 80,000 - 120,000 Location: Bangkok

A leading international education provider is seeking a Brand and Marketing Manager to join their Bangkok team. You will be at the heart of a supportive, multicultural environment where your expertise in digital marketing, campaign management, and stakeholder collaboration will be highly valued. If you are passionate about education and eager to contribute to a nurturing community that values teamwork and growth, this is your chance to make a lasting difference.

What you'll do:

As a Marketing Manager – Education Sector based in Bangkok, you will play an integral part in shaping how two respected international schools are perceived in the market. Your day-to-day responsibilities will involve overseeing digital marketing channels to maximise engagement from prospective families while ensuring all content reflects the schools’ values. You will plan innovative lead generation campaigns across multiple platforms using data insights to optimise performance. By managing media buys effectively and collaborating with creative professionals both internally and externally, you will ensure every campaign delivers measurable results.

• Oversee all digital and social media channels by activating and optimising campaigns that drive both organic and paid traffic, increase engagement, and boost conversions for school enrolments.
• Conceptualise and curate high-quality content—including visual assets, videos, and copy—that aligns with brand guidelines to enhance visibility, equity, and parent engagement.
• Plan and execute lead generation initiatives as well as performance campaigns across search engines, social platforms, programmatic advertising, and display networks.
• Organise recruitment events, open days, and promotional campaigns aimed at attracting prospective families to the schools’ campuses.

What you bring:

To excel as a Marketing Manager – Education Sector in Bangkok you will bring substantial experience in strategic marketing roles where your understanding of digital platforms has driven tangible outcomes. Your background should include working closely with cross-functional teams—such as admissions or customer experience—to deliver cohesive campaigns that align with organisational objectives. You are comfortable managing budgets responsibly while leveraging analytics tools for ongoing optimisation.

• Bachelor’s degree in Marketing, Communications or a related field is required for this position along with 7–10 years’ experience in brand or marketing management ideally within education or service industries.
• Demonstrated expertise in digital marketing including campaign management techniques that drive measurable enrolment growth is essential.
• High levels of organisation combined with a results-oriented mindset help you perform effectively under pressure without compromising quality or accuracy.

What sets this company apart:

This organisation stands out as a leader in international education thanks to its unwavering commitment to fostering an inclusive culture where every team member feels valued. The Bangkok campus offers a welcoming environment that encourages knowledge sharing across departments so everyone can learn from one another’s experiences. Flexible working arrangements support work-life balance while ongoing training opportunities empower employees at all stages of their careers. By joining this group you become part of a global network dedicated not only to academic excellence but also personal wellbeing—making it an ideal place for those who want their contributions recognised within a nurturing community.

What's next:

If you are ready to take your career forward in an inspiring educational setting where your talents truly matter we encourage you to apply now!

Apply today by clicking on the link provided—your next rewarding opportunity awaits.

Due to the high volume of applications, our team will only be in touch if your application is shortlisted.

Robert Walters Recruitment (Thailand) Limited
Recruitment License No.: น. 1188 / 2551