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Digital Marketing Manager (Healthcare)

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As a Digital Marketing Manager (Healthcare), you will play a pivotal role in shaping the success of our client's consumer healthcare product. You will be responsible for developing comprehensive marketing plans, creating innovative digital strategies, and ensuring brand consistency across all channels.

Digital Marketing Manager (Healthcare)

Salary: Competitive and based on experience

Location: Bangkok

Keywords: Marketing, Communication, Healthcare, Digital Strategy, Hospital Marketing

Our client is seeking a talented and experienced Digital Marketing Manager (Healthcare) to join their team. This role offers an exciting opportunity to develop and implement effective marketing strategies for a leading consumer healthcare product. The successful candidate will have the chance to work in a dynamic environment, collaborating with cross-functional teams to ensure brand consistency across all marketing channels. With a deep understanding of healthcare regulations and hospital marketing, this role is perfect for those who are passionate about digital strategy and consumer healthcare.

  • Opportunity to develop and implement marketing strategies for a leading consumer healthcare product
  • Collaborate with cross-functional teams to ensure brand consistency
  • Stay up-to-date with industry trends, healthcare regulations, and changes in the hospital marketing landscape

What you'll do:

As a Digital Marketing Manager (Healthcare), you will play a pivotal role in shaping the success of our client's consumer healthcare product. You will be responsible for developing comprehensive marketing plans, creating innovative digital strategies, and ensuring brand consistency across all channels. Your ability to stay informed about industry trends and regulations will be crucial in this role. You will also conduct market research, manage the production of marketing materials, monitor campaign effectiveness, and build strong relationships with key stakeholders.

  • Develop and execute comprehensive marketing plans to promote our consumer healthcare product
  • Create and implement digital marketing strategies to reach our target audience effectively
  • Collaborate with cross-functional teams to ensure brand consistency across all marketing channels
  • Stay informed about industry trends, healthcare regulations, and changes in the hospital marketing landscape
  • Conduct market research and competitor analysis to identify opportunities and develop effective marketing campaigns
  • Manage and oversee the production of marketing materials, including brochures, websites, social media content, and advertisements
  • Monitor and analyse marketing performance metrics to measure the effectiveness of campaigns and make data-driven decisions
  • Build and maintain relationships with key stakeholders, including healthcare professionals, hospitals, and regulatory bodies

What you bring:

The ideal candidate for the Digital Marketing Manager (Healthcare) position brings a wealth of experience in the healthcare industry. You possess strong leadership skills that enable you to manage a team effectively. Your knowledge of digital marketing strategies and tools is extensive, and you are familiar with healthcare regulations and hospital marketing. You have excellent communication skills, strong analytical abilities, and a knack for creative thinking. Your ability to multitask and meet deadlines in a fast-paced environment will be crucial to your success in this role.

  • Bachelor's degree in Marketing, Communications, or a related field
  • Proven experience as a Marketing Communication Manager or similar role in the healthcare industry
  • Strong leadership skills and ability to manage a team effectively
  • In-depth knowledge of digital marketing strategies and tools
  • Familiarity with healthcare regulations, compliance, and marketing within hospital settings
  • Excellent written and verbal communication skills
  • Strong analytical and problem-solving abilities
  • Ability to multitask and meet deadlines in a fast-paced environment
  • Creative thinking and ability to develop innovative marketing campaigns

What sets this company apart:

Our client is a leading player in the healthcare industry, known for their commitment to innovation and excellence. They offer a dynamic and inclusive work environment where every team member's contribution is valued. Their focus on continuous learning and development ensures that their employees are always at the forefront of industry trends. This is an exciting opportunity to join a company that truly values its employees and offers a rewarding career path.

What's next:

If you're passionate about consumer healthcare and have the skills we're looking for, don't hesitate!

Apply today by clicking on the link!

Due to the high volume of applications, our team will only be in touch if your application is shortlisted.

Robert Walters Recruitment (Thailand) Limited
Recruitment License No.: น. 1188 / 2551

Contract Type: FULL_TIME

Specialism: Marketing

Focus: Digital Marketing

Industry: Marketing

Salary: Allowance + Variable Bonus

Workplace Type: Hybrid

Experience Level: Senior Management

Location: Bangkok

Job Reference: 3QFMT7-C97FC89B

Date posted: 13 June 2024

Consultant: Sasithorn Piachuad

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